Writing about Telstra would usually go againts the grain for me, as I find them just plain boring. Don't get me wrong, this isn't an exception to that, but I did find this article of some interest as it appears to be a fairly untouched media release, from what I can see.
It appears that BigPond customers have been having some problems with their service lately, with a four day email outage, and I am sure Telstra is very sorry for this and wished to rectify any inconvenience that they have caused. *ahem*
Well Thats what the article, "Bigpond fixes email server" says anyway. As much as I really do like to think that any talented journalist would love nothing more than to spend his precious time working on an apologetic piece for Telstra and looking in depth to the minds of their sparse complaining customers, it just doesn't seem to have happened in this article.
The article just seems all too much of a cheap way for Telstra to send out the message to everyone that they really aren't that big bad money hungry company that people think they are. It goes into little detail about how much of an inconvenience the issue was for their customers, focusing on the fact that there are "only a very small amount" still affected. The article doesn't give any indication to what was causing the problems were just that they are being fixed. If that doesn't sound like Telstra then I don't know what does. The article does highlight the fact that Telstra posted on their website that "some customers may be experiencing issues accessing their accounts" and that "Technicians are treating this issue as a priority and are working on the problem." Don't forget the always popular "We apologise for any inconvenience this may cause you."This is quite a short article and could have been bulked up a little bit with a heart felt story about a businessman who missed out on all those loving emails from his children while on a big important meeting, or the secretary that didn't get the memo from the boss that she was to be flown to Paris for the weekend to attend an important meeting and missed out.
I only hope that the apologies given directly to the customers were more convincing than this.
Just as a side note, I think I may have chosen to look closer at this article because my household has recently upgraded our broadband with Telstra and the service has been shocking, getting disconnected periodically with no cause. Maybe I'm slightly biased.


Have been with Telstra for more than a year and more than satisified. Be mindful of what the perception is, rightly or wrongly so!
ReplyDeletePS great blog ;)